It goes back to my early business career when I would literally stumble into work, look around and wonder in amazement why things were done in the way that they were.  As years accumulated on my resume I came to realize two things.  The first is that things are as they are because it took years to get there and secondly that change requires effort and if the effort is such that it exceeds perceived value nothing will change.  Sounds a bit ironic but even when companies are pressed against the economic wall change is a hard time coming (or possibly its because what cash could have been spent during good times is no longer available even as a life saving ring).

I got thinking last evening about the need for change.  We hear allot of off handed commentary that we need to change as result of the global economic downturn but why?  Is it because things that were fruitful practices are no longer working?  Is it because the effort we have to spend today is excessive by comparison to the value we are generating?  Is it that we simply don’t know how to address all of these global factors and therefore feel compelled that our practices are long overdue for a bit of updating?   Possibly its all of these reasons from what we have seen.  I can say this based on knowing that pre-downturn  that these reasons were as much in play as they are today.  The main difference is that global conditions (strife, conflict, market emergence, monetary stability, shifts in buyer/consumer and provider nations, regional leadership, technological support and business competition is changing rapidly).

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So where does this leave you as a business.  Here is our suggestions… 

  1. Objectively determine the state of your business and of its strategies,
  2. Pinpoint failure points, deficiencies and opportunities that aren’t presently a part of your business agenda,
  3. What will it take to address, adjust, redeploy and administer the paradigm shift?  Keep in mind that there have to be some intermediary steps before reach the end goal (which means we have to be aware of time), and
  4. Form a concrete understanding of the risk involve with change.  You might have a much higher risk using your present schemes than you might even by making a shift in direction.  Risk is often overlooked, assumed to exist (so why bother??!!) and may be relegated to being addressed as it arises.

All of this is sometimes smartly crafted under the service of ‘business transformation’ but in fact business transformation may be the bi-product of a shift/adjustment in focus and not necessary a step needed to achieve a more formidable operation. 

So whether you need Help (or not)…. every business must and will go through this cycle if they expect to survive in the long term.  Those that did once, used many and chose not to readdress the need are highly prone for failure.

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